Dean brings over a decade of experience in building and scaling digital businesses across Southeast Asia. He relocated to the region in 2012 as part of the founding team of Lazada Thailand, where he helped build operations from the ground up, contributing to Lazada’s emergence as one of Southeast Asia’s first unicorns. Before joining DANA, Dean held senior leadership roles at Lazada Group and Ascend Group (TrueMoney), driving regional growth and operational excellence across multiple markets in Southeast Asia.